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Founded in 2002 by Giò Colonna Romano near Milan, the Italian brand was born from a desire to bring a new sense of energy, creativity, and imagination to contemporary living. From its beginnings, it has developed a distinctive design language where bold forms, expressive colours, and an unmistakable sense of personality transform everyday spaces into memorable environments.

Over the years, the company has built a unique creative universe through collaborations with some of the most influential names in international design, including Paola Navone, Marcel Wanders, Karim Rashid, Marc Sadler, Fabio Novembre, Alessandro Mendini, and Marcantonio. Their visions have helped shape a collection that moves naturally between furniture, lighting, and contemporary environments, creating spaces that feel both playful and sophisticated.

At the heart of the brand is a belief that design should inspire emotions and redefine the way people experience a space. Its creations have found their place in private residences, hospitality venues, public spaces, events, and contemporary projects around the world, always expressing the same spirit of originality and Italian creativity.

Today, this vision continues to evolve while remaining faithful to its unmistakable identity. A new chapter explores a deeper dialogue between design, nature, and the future, reflecting an enduring desire to experiment, imagine new possibilities, and develop a more conscious vision of contemporary living.

Made in Italy and imagined for the world, the brand transforms design into an experience where colour, creativity, and emotion become an integral part of the space itself.